PRATAMA, Putra; NAJMUDIN, Najmudin; SUDARTO, Sudarto; NOVANDRI, Weni; PRADIPTA SETYANTO, Refius; RABIATUL ADAWIYAH, Wiwiek. Social Media Marketing Strategy Strategic Content Capability and Social Engagement: A Pathway to Social Media Performance in Indonesian MSMEs. The Es Economics and Entrepreneurship, [S. l.], v. 4, n. 01, p. 31–40, 2025. DOI: 10.58812/esee.v4i01.620. Disponível em: https://esj.eastasouth-institute.com/index.php/esee/article/view/620. Acesso em: 25 mar. 2026.