Judijanto, Loso. “Brand Coolness in Academic Literature: A Bibliometric Exploration of Global Research Trends and Collaborations”. The Eastasouth Management and Business 4, no. 02 (January 31, 2026): 492 –. Accessed February 1, 2026. https://esj.eastasouth-institute.com/index.php/esmb/article/view/897.