The Eastasouth Management and Business

Barriers Barriers to the Growth of Food and Beverage MSMEs in Surabaya: A Strategic Analysis of Production and Marketing Challenges

2025-09-24T03:03:55+00:00

The purpose of this study was to determine the factors that inhibit the growth of food and beverage MSMEs in Surabaya in terms of production and marketing. Using a qualitative descriptive approach. The informants in this study were 9 MSMEs in the city of Surabaya. Data collection was carried out using documentation and in-depth interviews with MSME actors, direct observation of activities, production and marketing, Data analysis was carried out using techniques (Miles & Huberman, 1994), the results of the study found that MSME obstacles in the production process include other capital that is still minimal can affect business development, the production process is still simple can have an impact on slow efficiency in the production process, fluctuating raw materials make it difficult for micro business actors to make production and price plans, and lack of managerial knowledge in the business. The obstacles led by micro food and beverage entrepreneurs in the product marketing function are that marketing is still limited to the environment around the business, lack of promotion and minimal product packaging that inhibits business growth. Digital marketing strategies on social media can be used as an effective promotional strategy at an affordable cost to expand market share. The results of the study resulted in: producing 2 groups of MSME levels, namely strong and weak survival groups. Strong MSMEs have the criteria of large turnover with a balanced ratio of the number of employees to their turnover, while weak MSMEs have the criteria of relatively large turnover but with an unbalanced ratio of the number of employees to their turnover.

Water for All? An Empirical Study of Operational Efficiency in the Jal Jeevan Mission

2025-09-24T03:13:18+00:00

One of the most important things for living is water. A reliable supply of drinkable water is essential to the advancement of humanity. In the year 2019, Jal Jeevan Mission (JJM) was introduced by the Government of India under the Ministry of Jal Shakti with an objective of providing 55 liters of water per person per day to every rural household through Functional Home Tap Connections (FHTC) by the year 2024. The present study basically tries to light up the JJM program in India through the SWOT analysis and present status of the JJM program in India. The study is completely based on secondary sources of data. The results of the study shows that the financial year 2020-21 has the highest number of households have tap water connections and the financial year 2023-24 has the highest amount of funds drawn under this JJM scheme.

Bibliometric Analysis of Dividend Policy and Firm Value

2025-09-25T02:19:58+00:00

This study conducts a comprehensive bibliometric analysis to map the intellectual landscape, research evolution, and thematic trends in the domain of dividend policy and firm value. Utilizing data from the Scopus database spanning 2000 to 2024, the analysis includes performance metrics, co-authorship networks, institutional collaborations, and keyword co-occurrence mapping, visualized through VOSviewer. The results highlight dividend policy, firm value, corporate governance, and capital structure as the most frequently studied and interconnected themes. A temporal overlay analysis reveals a recent shift toward emerging topics such as sustainability, corporate social responsibility, and information asymmetry, indicating a broader integration of ESG and stakeholder theory into dividend research. The study offers practical insights for financial managers and investors, emphasizes theoretical intersections between finance and governance, and outlines gaps for future scholarly exploration. Despite limitations related to database scope and keyword sensitivity, the findings serve as a valuable foundation for both academic inquiry and policy-oriented decision-making in corporate finance.

The Influence of Digital Culture and E-Leadership on Operational Performance through Digital Capability: A Study on Study Programs at XYZ University

2025-07-29T08:26:26+00:00

The aim of this study is to examine the effect of e-leadership and digital culture on operational performance through digital capability in study programs at XYZ University. Utilizing a quantitative approach with Partial Least Squares Structural Equation Modeling (PLS-SEM), 120 respondents who are heads of study programs, quality assurance coordinators, and administrative officers were targeted to collect data. The findings indicate that digital culture and e-leadership both directly impact operational performance, as well as digital capability. Digital capability also has a direct impact on operational performance. Digital capability partially mediates the relationship between digital culture and operational performance but does not significantly mediate the influence of e-leadership. Among all the measures, e-leadership has the strongest influence on operational performance. This study places the strategic role of leadership and digital values at the forefront as drivers of institutional performance, and illustrates that the transforming capability dimension of digital capability is underdeveloped. Practical and theoretical implications for maximum digital transformation by higher education institutions through synergistic cultural and leadership approaches are presented by these results.

An Empirical Analysis of Competence, Personality, and Work Facilities as Determinants of Employee Performance at the Faculty of Engineering, University of Lampung

2025-09-29T07:27:36+00:00

This study aims to analyze the influence of competence, personality, and work facilities on the performance of employees at the Faculty of Engineering, University of Lampung. The research method used was descriptive quantitative with an explanatory approach through the distribution of questionnaires to 88 respondents, which were analyzed using multiple linear regression. The results showed that the three independent variables had a positive and significant effect on employee performance. The competency variable has the most dominant influence with a contribution of 45.4%, followed by work facilities at 26.2%, and personality at 19.2%. Simultaneously, competence, personality, and work facilities have a very strong influence on employee performance with a coefficient of determination (Adjusted R²) of 0.892. These findings confirm that improving competence, strengthening personality aspects, and providing adequate work facilities are key factors in optimizing employee performance at the Faculty of Engineering, University of Lampung.

Research Trends and Intellectual Structure of Business Impact Analysis: A Bibliometric Perspective

2025-09-24T03:04:49+00:00

This study aims to map the evolution and intellectual structure of Business Impact Analysis (BIA) using a bibliometric approach with VOSviewer. Data were collected from the Scopus database, covering publications related to BIA and its intersection with sustainability, digital transformation, innovation, and artificial intelligence. The bibliometric mapping reveals that research in this area has increasingly shifted from traditional themes such as risk management and financial performance toward broader concerns, including sustainable development, environmental impact, and corporate governance. Keyword co-occurrence analysis highlights “sustainable development,” “innovation,” and “digital transformation” as central clusters, reflecting the growing integration of BIA into global sustainability and technological agendas. This study contributes to theory by expanding the conceptual boundaries of BIA research and provides practical insights for policymakers, organizations, and practitioners in enhancing resilience and competitiveness. Limitations include reliance on a single database and exclusion of non-indexed literature, suggesting avenues for future research.

Motivation Matters: Understanding Job Satisfaction Drivers Among Generation Z Employess in the Banking Sector

2025-09-24T03:04:36+00:00

This study investigates the influence of career commitment, employee training, and workload on job satisfaction, with motivation as a mediating variable, among permanent Generation Z employees at Bank X in the DKI Jakarta region. Utilizing a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from 100 respondents and analyzed using SmartPLS 4.0. The results reveal that career commitment, employee training, and workload do not have a direct and significant effect on job satisfaction. However, employee motivation significantly influences job satisfaction and serves as a mediating variable between career commitment and workload on job satisfaction. Interestingly, employee training does not show a significant indirect effect through motivation. These findings emphasize the critical role of motivation in enhancing job satisfaction among Generation Z employees. Managerial implications highlight the need to redesign training programs, develop career paths that align with Gen Z expectations, and establish workload management strategies that foster a motivating work environment.

Legal Consumerism Model in the Reconstruction of Consumer Protection Law

2025-09-24T03:04:28+00:00

The existing legal framework for consumer protection in Indonesia has not been able to respond adaptively and integratively to the challenges of the digital economy era, including cross-border issues, algorithm governance, and consumer empowerment, resulting in a gap between regulation and actual protection needs. To develop a legal consumerism model that integrates adaptive regulation, technology-based law enforcement, and consumer empowerment to reconstruct Indonesia’s consumer protection law so that it is responsive to the dynamics of the digital market and ASEAN regional integration. This study employs a normative–conceptual approach integrating doctrinal legal analysis, comparative jurisdiction review, and conceptual exploration of literature, policies, and best practices to qualitatively design an integrative, adaptive, and participatory legal consumerism model that reconstructs consumer protection law in response to digital-era and regional market integration challenges. This research concludes that the Legal Consumerism model offers a transformative framework for reconstructing consumer protection law in Indonesia by integrating adaptive legal norms, technology-based enforcement, and consumer empowerment into a single, coherent system. Philosophically anchored in distributive and corrective justice, ontologically recognizing consumers as active legal subjects, and teleologically oriented toward a sustainable digital market ecosystem, the model bridges the normative–empirical gap that has long hindered effective protection. By synthesizing lessons from Indonesia, Thailand, and ASEAN’s regional frameworks, this concept not only addresses structural weaknesses in current regulations but also anticipates emerging risks from algorithmic pricing, cross-border transactions, and digital data governance, thereby positioning consumer protection as both a legal safeguard and a driver of trust in the modern economy.

Analysis of Public Satisfaction With Servqual and SWOT Approaches on BPOM Public Services in Pangkal Pinang

2025-09-24T03:04:09+00:00

This study aims to evaluate public satisfaction with BPOM services in Pangkal Pinang by applying the SERVQUAL method to identify the gap between expectations and perceptions, and to determine the influential service quality dimensions, both partially and simultaneously. The analysis involved five SERVQUAL dimensions—Tangibles, Reliability, Responsiveness, Assurance, and Empathy—plus an additional Anti-Corruption dimension. Using a quantitative approach and survey of 104 respondents, data were analyzed through multiple regression, t-tests, and F-tests. The findings revealed that Tangibles, Reliability, and Responsiveness had significant partial effects on public satisfaction, while Assurance and Empathy were not statistically significant. Simultaneously, all dimensions significantly influenced satisfaction, and the Customer Satisfaction Index (CSI) score of 94.00 indicated a high level of satisfaction. SWOT analysis was used to formulate strategies, with the SO (Strengths–Opportunities) strategy emerging as the most appropriate—highlighting the need to leverage internal strengths, such as digital innovation and qualified human resources, to seize external opportunities. The study concludes that while BPOM’s service quality is generally rated highly, improvements are needed in empathy and assurance aspects. Therefore, it is recommended to enhance service digitization, strengthen employee competencies and ethics, improve public communication, and expand inclusive, participatory service models.

Mapping the Evolution of Six Sigma in Quality Management: A Bibliometric Review (2000–2025)

2025-09-24T03:04:45+00:00

This study conducts a bibliometric review to map the evolution of Six Sigma in the field of quality management from 2000 to 2025. Using the Scopus database as the primary source and analyzed through VOSviewer, the study explores publication trends, keyword co-occurrence, and collaboration networks to uncover the intellectual structure and thematic progression of Six Sigma research. The findings highlight the central role of Six Sigma and Total Quality Management (TQM) as dominant research themes, while emerging areas such as Lean Six Sigma, healthcare quality, process improvement, and risk management illustrate the method’s expansion into diverse industries and organizational functions. The density and overlay visualizations further reveal a shift from traditional manufacturing-based applications toward service sectors, healthcare systems, and strategic management contexts, demonstrating the adaptability and resilience of Six Sigma in addressing contemporary challenges. This review contributes to the literature by offering both a theoretical mapping of research trajectories and practical implications for organizations aiming to leverage Six Sigma for sustainable quality improvement and innovation.

The Influence of the 360-Degree Feedback System on Employee Performance and Career Development in Technology Companies in Indonesia

2025-09-29T12:01:43+00:00

This study investigates the impact of the 360-degree feedback system on employee performance and career development in technology companies in Indonesia. Using a quantitative approach with a sample of 130 employees, data were collected through a structured questionnaire and analyzed with Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results demonstrate that 360-degree feedback has a significant positive effect on both employee performance and career development. Employees who receive feedback from multiple sources, including supervisors, peers, and subordinates, are better able to identify their strengths and areas for improvement, thereby enhancing work outcomes and preparing for career advancement. These findings contribute to existing literature by providing empirical evidence from the Indonesian technology sector, highlighting the system’s effectiveness in a culturally diverse context. Practically, the study suggests that organizations should integrate 360-degree feedback into their performance management and career development frameworks to foster employee growth and organizational competitiveness.

Analysis of the Strategy of Law Office & Associates “Solidaritas” Pemalang in Providing Restorative Justice for the Surrounding Community

2025-09-24T03:04:14+00:00

The main problem in this research is that the conventional legal system, which is primarily punitive, often fails to provide fair and holistic redress for both victims and offenders, thereby creating a gap between formal justice mechanisms and the social justice needs of local communities such as those in Pemalang. The purpose of this study is to analyze the strategies employed by Law Office & Associates “Solidaritas” Pemalang in implementing restorative justice as an alternative legal model that emphasizes reconciliation, community participation, and the restoration of social harmony. This study uses a descriptive-analytical method with qualitative analysis, combining literature review, participatory observation, interviews, and documentation to systematically examine the strategies, challenges, and impacts of restorative justice implementation by Law Office & Associates “Solidaritas” Pemalang. The research findings show that the restorative justice strategy of Law Office & Associates “Solidaritas” Pemalang reflects a progressive and participatory legal approach inspired by Marshall, Zehr, and Daly, emphasizing the restoration of social relations and empowerment of marginalized groups. Through mediation, consultation, and empathy-based assistance, the office addresses community needs effectively, fostering trust, awareness, and peaceful dispute resolution. Its success highlights law as social service rather than punishment. To enhance this role, recommendations include capacity building, systematic documentation, stronger collaborative networks, community legal education, and advocacy for supportive regulations, ensuring restorative justice becomes a sustainable and legitimate model.

The Impact Of Customer Complaint Resolution Time On The Number Of Network Complaints At Pt XYZ: An Experimental Study On The Implementation Of Complaint Handling Technology (SOC Platform)

2025-07-29T08:26:16+00:00

This study examines the influence of the Service Operation Center (SOC) Platform on customer complaint resolution time and network-related complaint volume at PT XYZ. Using a quasi-experimental study design and Difference-in-Differences (DID) analysis, data were collected from PT XYZ customer complaint system for one year. The study compares regions using the SOC Platform (treatment) with regions not using it (control) to measure the effect of quicker complaint resolution on complaint volume. The result mirrors that the application of the SOC Platform significantly improved complaint resolution times and reduced complaint volume. These findings show that the adoption of digital solutions, such as the SOC Platform, can enhance service quality, reduce operational inefficiencies, in order to raise customer satisfaction for the telecommunication sector.

Bibliometric Analysis of Research on the CAGE Distance Framework in International Business

2025-09-24T03:04:41+00:00

This study investigates the research trends and intellectual structure surrounding the CAGE Distance Framework in international business through a bibliometric analysis. Using Scopus as the primary database and VOSviewer for visualization, the study examines patterns of publication, collaboration networks, and thematic developments over time. The findings indicate that research on the CAGE framework has evolved from general discussions of globalization and institutional distance to more refined applications in analyzing cultural, administrative, geographic, and economic differences. Keyword mapping reveals a concentration of studies on globalization, cultural distance, and administrative distance, with the “CAGE distance framework” emerging as a dominant conceptual anchor. The analysis also highlights the central contributions of leading scholars and institutions, as well as the growing integration of the framework into international management and strategy research. This study contributes by consolidating existing knowledge, identifying intellectual clusters, and outlining opportunities for future exploration, particularly in the context of digital globalization and sustainable business practices.

The Impact of Digital Marketing to Purchase Intention in Training Organizations

2025-09-24T03:04:01+00:00

The growing penetration of the internet and advances in digital technology have significantly enhanced the marketing efforts of training organizations (LPKs) in Indonesia. Although many LPKs utilize digital marketing to support candidate placement in Japan, data from two institutions in East and West Java reveal that most trainees enrolled through channels other than social media. This study examines the impact of digital marketing on purchase intention in Indonesian LPKs. Using data collected from 384 respondents and analyzed with SEM-PLS 4.0, the results confirm a positive and significant relationship between digital marketing and purchase intention. These findings highlight the need for LPKs to develop stronger digital content strategies that resonate with their target audiences. The study is limited to two provinces and a quantitative method, which may not fully capture broader socio-cultural factors.

Determinant Factor Managerial Effectiveness: A Systematic Literature Review

2025-09-24T03:04:20+00:00

The purpose of this article is to analyze through a systematic literature review of 5 reputable international journal papers related to determinants of managerial effectiveness factors, which aim to describe and identify important factors in achieving managerial effectiveness. The method used is a systematic literature review of 5 scientific articles published in international journals with the stages of searching for journals in databest connected papers online, then selecting and categorizing themes, comparing, synthesizing theories and drawing conclusions. The results of the systematic analysis of the literature review show that the interaction between personality, experience, and managerial ability is crucial in shaping managerial effectiveness. Personality traits form the basic framework, while experience refines practical application and managerial ability drives performance adaptation.

The Role of Core Competencies in Enhancing Operational Efficiency in Micro, Small, and Medium Enterprises (MSMEs) in Indonesia

2025-09-29T12:01:56+00:00

This study investigates the role of core competencies in improving operational efficiency within Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. MSMEs contribute significantly to the national economy but often face challenges in resource limitations, productivity, and competitiveness. Core competencies, defined as unique combinations of skills, knowledge, and organizational capabilities, are considered strategic enablers of efficiency and sustainability. Using a quantitative approach, data were collected from 150 MSME owners and managers through a structured questionnaire based on a 5-point Likert scale. The data were analyzed using SPSS version 25, employing descriptive statistics, validity and reliability testing, correlation, and regression analysis. The findings show that core competencies have a significant positive effect on operational efficiency, with a correlation coefficient of 0.652 and an R² value of 0.425, indicating that 42.5% of operational efficiency variance can be explained by competencies. The results highlight the importance of innovation capability, resource management, and market responsiveness in driving efficiency. This study contributes to the Resource-Based View (RBV) literature in the context of MSMEs and provides practical implications for managers and policymakers to strengthen MSME competitiveness through competency development.

Exploring Student Perceptions of AI-Based Recruitment: A Qualitative Study at Universitas Pendidikan Indonesia

2025-09-23T00:21:21+00:00

This study explores the perceptions of Universitas Pendidikan Indonesia (UPI) students regarding the role of Artificial Intelligence (AI) in the recruitment process. As AI technologies increasingly influence hiring decisions through tools such as resume screening algorithms, chatbots, and video assessments, understanding how students perceive and interact with these systems is vital. Using a qualitative approach, semi-structured interviews were conducted with ten final-year and postgraduate students from various faculties. Thematic analysis revealed five major themes: limited awareness of AI tools, perceived efficiency and objectivity, concerns about bias and data privacy, a preference for human judgment, and a strong call for institutional support. While students recognized AI's potential to improve hiring outcomes, many raised concerns about bias, accountability, and lack of knowledge. The findings underscore the importance of integrating AI literacy into higher education career services to equip students with a critical understanding of AI’s role in modern recruitment. This study contributes to the discourse on digital transformation in HR by amplifying the perspectives of future job seekers in an emerging market context.

Mapping the Path from High-Performance Work Systems to Employee Resilience: A Systematic Review

2025-09-23T00:19:04+00:00

This systematic review investigates the relationship between High-Performance Work Systems (HPWS) and employee resilience. As organizations face increasing volatility and uncertainty, understanding how HR practices contribute to workforce resilience has become essential. A systematic search was conducted across Scopus, Web of Science, and Google Scholar for peer-reviewed articles published between 2012 and 2024. Following PRISMA guidelines, 47 relevant studies were selected based on inclusion criteria focusing on empirical or conceptual linkages between HPWS components (e.g., training, empowerment, performance appraisal) and employee resilience outcomes. The review identifies three central themes: (1) HPWS fosters resilience through skill-building and autonomy-enhancing practices; (2) psychological safety, leadership support, and organizational culture act as key mediators or moderators; (3) resilient employees contribute to adaptability, engagement, and organizational sustainability. The review also reveals a geographic and methodological gap—most studies are concentrated in developed economies and rely on cross-sectional data. This article offers a synthesized pathway between HPWS and employee resilience, integrating multiple theoretical lenses including the AMO framework and Conservation of Resources Theory. It also provides HR practitioners with practical guidance on designing resilience-enhancing systems. HPWS, when strategically implemented, can significantly enhance employee resilience. Future research should explore longitudinal impacts and cultural contexts to deepen understanding

Analyzing Scope Creep Control in Information Technology Projects to Support Digital Strategy: A Case Study at PT Klik Sinergi Solusi

2025-07-29T08:26:21+00:00

Digital transformation has become a core component of modern business strategy, positioning information technology (IT) projects as key drivers of organizational innovation and efficiency. However, the success of digital strategies is highly dependent on an organization’s ability to manage project scope with discipline. One of the most persistent challenges is scope creep—the uncontrolled expansion of project scope without formal approval—which can disrupt timelines, overburden teams, and diminish both the quality and strategic relevance of project outcomes. This study aims to identify the root causes of scope creep, examine its impact on the implementation of internal digital projects, and propose adaptive and structured control strategies. The research was conducted at PT Klik Sinergi Solusi (KSS) using a qualitative case study approach. Data were collected through in-depth interviews with six project stakeholders across different roles, direct observation, and project documentation analysis, including backlog records, meeting notes, and scope change archives. The findings reveal that scope creep at KSS is driven by a combination of weak scope planning structures, the absence of effective change control mechanisms, inconsistent and undocumented communication, and an overly accommodating organizational culture toward user requests. As a result, projects suffer from delays, wasted effort, reduced output quality, and misalignment with the company’s digital strategy. The study also formulates six scope control strategies, including stronger scope baselines, regular validation forums, optimized use of project tools, and the development of a data-driven, assertive project culture. This research contributes to the theoretical discourse on digital project management and offers practical recommendations for designing scope control mechanisms that support the success of digital transformation initiatives.

The Effect of Financial Attitude and Financial Knowledge on Financial Management Behavior with Self-Control as an Intervening Variable on Management Students of The First Class of Royal University

2025-10-01T09:39:42+00:00

This study was conducted to determine the effect of Financial Attitude (X1), Financial Knowledge (X2), on Financial Management Behavior (Y) with Self-Control as an Intervening Variable (Z) with the object of research being Management Students of Batch 1 of Royal University. The population in this study was 67 respondents, then a saturated sampling technique was used so that the sample took all the population into a sample of 67 respondents. Data analysis used the Structural Equation Modeling – Partial Least Squares (SEM-PLS) method through SmartPLS 4 software. The test results showed that Financial Attitude had a positive and significant effect on Financial Management Behavior, Financial Attitude had a positive and significant effect on Self-Control, Financial Knowledge had a positive and significant effect on Financial Management Behavior, Financial Knowledge had a positive and significant effect on Self-Control, Financial Attitude had a positive and significant effect on financial management behavior through self-control, and Financial Knowledge had a positive and significant effect on financial management behavior through self-control.

The Role of Green HRM in Mediating the Influence of Leadership on Employee Performance at Hotel in Kuta

2025-10-09T08:15:30+00:00

This study aims to determine the influence of leadership on employee performance as mediated by Green HRM. Green HRM is an approach to human resource management that integrates environmentally friendly practices to support organizational sustainability and reduce negative environmental impacts. This study utilizes Social Exchange Theory (SET) and Self-Determination Theory (SDT) to provide a perspective on how the relationship between a company and its employees influences their performance outcomes. This quantitative study employed a survey method with questionnaires and closed-ended triangulation interviews. The study was conducted in five star-rated hotels that have implemented Green HRM, with a sample of 91 registered employees. Data analysis used path analysis.

The Influence of Motivation and Learning Behavior on Learning Achievement During New Normal Learning

2025-10-09T04:19:36+00:00

This study examines the influence of intrinsic and extrinsic motivation, as well as learning behavior, on student learning achievement during the new normal learning period. Using a Structural Equation Modeling approach with SmartPLS, the study finds that both intrinsic and extrinsic motivation significantly influence learning achievement. Learning behavior significantly mediates the effect of extrinsic motivation but not intrinsic motivation. The findings suggest that enhancing extrinsic motivational factors and encouraging effective learning behaviors can improve student performance in hybrid learning environments.