Saputra, Ilham, and Morissan Morissan. “The Role of Logos in Conveying Organizational Personality: A Case Study of the Ministry of Tourism and Creative Economy of the Republic of Indonesia”. The Eastasouth Journal of Social Science and Humanities, vol. 3, no. 02, Feb. 2026, pp. 258 – 265, doi:10.58812/esssh.v3i02.922.